Brand proposition

Move forward with a smile

It stems from OPPO’s core values: insist on doing the right thing and the right path, and not be afraid of distance or difficulty;
It also stems from our products: starting from the first smiley phone in 2008, OPPO has been showing the goodwill of technology to the world.

More importantly, “Moving forward with a smile” is a joint action between OPPO and all users.

OPPO hopes to promote industry and social progress through technological innovation, so that every user has partners and strength on the way forward; always look toward the bright and move forward with a smile.

brand cooperation

Nendo collaboration concept product design
Nendo collaboration concept product design
OPPO collaborates with Nendo, a well-known Japanese design studio, to create conceptual product designs

OPPO X London Design Festival
OPPO X London Design Festival
OPPO appears at London Design Festival and explores the integration of technology and art with Kengo Kuma

OPPO X UEFA Champions League
OPPO X UEFA Champions League
OPPO launches global cooperation with UEFA Champions League

OPPO X Roland Garros
OPPO X Roland Garros
OPPO becomes a global partner of French Open